Consumer decision processes: Marketing and advertising implications (Record no. 7570)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00615nam a22001457a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 150908b xxu||||| |||| 00| 0 eng d |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | CLCE |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | DC20 |
| Classification number | 658.8342 NIC |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Nicosia, Francesco M. |
| 9 (RLIN) | 780 |
| 245 ## - TITLE STATEMENT | |
| Title | Consumer decision processes: Marketing and advertising implications |
| Statement of responsibility, etc | Consumer decision processes: Marketing and advertising implications / Francesco M. Nicosia |
| Medium | bk |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Jersey |
| Name of publisher, distributor, etc | Prentice-Hall, Inc. |
| Date of publication, distribution, etc | 1966 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 284p. |
| Other physical details | xvii, ill., Includes bibliographical reference and index |
| 440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE | |
| Title | Prentice-Hall international series in management |
| 9 (RLIN) | 781 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Charles Lwanga College of Education | Charles Lwanga College of Education | General Stacks | 08.09.2015 | 658.8342 NIC | 032584 | 08.09.2015 | 08.09.2015 | Books |