Integrated Marketing Communications bk Integrated Marketing Communications / Don E. Schultz

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Material type: Text

TextPublication details: Illinois NTC Publishing Group 1993Description: 218p xvii, ill., Includes indexDDC classification:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	Charles Lwanga College of Education General Stacks	658.802 SCH (Browse shelf(Opens below))	Available		028714

Previous			No cover image available	No cover image available		No cover image available		Next
Previous	658.8 LEV The Marketing Imagination	658.8 SCH Building a Chain of Customers: Linking business fuctions to create the world class company	658.802 CES Organizing and Implementing the Markerting Effort: Text and Cases	658.802 SCH Integrated Marketing Communications	658.812 DAV Total Customer Service: The Ultimate Weapon	658.834 HOW The theory of buyer behaviour	658.8342 BRI Consumer behavior in theory and in action	Next

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