Multiattribute decisions in makerting: A measurement approach Multiattribute decisions in makerting: A measurement approach / Paul E. Green and Yoram Wind bk
Material type:
TextPublication details: Hinsdale The Dryden Press 1973Description: 396p. xviiISBN: - 0030919150
- DC20 658.8 GRE
| Item type | Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
| Books | Charles Lwanga College of Education General Stacks | 658.8 GRE (Browse shelf(Opens below)) | Available | 035919 |
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| 658.8 BAB CB (Consumer Behavior) | 658.8 BAB CB (Consumer Behavior) | 658.8 BON Marketing Management: Text and Cases | 658.8 GRE Multiattribute decisions in makerting: A measurement approach | 658.8 HAR Sales Management | 658.8 HUT Business Marketing Management: A strategic view of Industrial and Organisational Markets | 658.8 LEV The Marketing Imagination |
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