Cases in Cosumer Behavior / Roger D. Blackwell, James F. Engel and David T. Kollat bk

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Material type: Text

TextSeries: Holt, Rinehart and Winston Marketing SeriesPublication details: New York Holt, Rinehart and Winston, Inc. 1969Description: 431p. xiii, ill., Includes index of casesDDC classification:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	Charles Lwanga College of Education General Stacks	658.843 BLA (Browse shelf(Opens below))	Available		029218

Previous			No cover image available	No cover image available	No cover image available			Next
Previous	658.8342 CON Consumer Culture Theory	658.8342 CON Consumer Culture Theory	658.8342 NIC Consumer decision processes: Marketing and advertising implications	658.843 BLA Cases in Cosumer Behavior	658.87 RAC Retail Srategy and Structure : A management approach	658.8700683 MAN Manging Human Resources in Retail Organisations	660.076 LOM Business Management : IB Diploma Programme	Next

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